Her  team, in conjunction with Specialized and Columbia Threadneedle Investments, have worked hard to create an iconic bike that features HED Stinger 3 wheels, SRM cranks and Di2 Shimano groupset. The Amira has been Jorgensen’s choice ride since 2012 because of its lightweight carbon frame, tapered head tube and responsive handling.

Following the elite women’s race which starts at 13.06 on Sunday 12 June, the bike will be on display in Millennium Square for fans to take photos as the men’s race sweeps through Leeds from 15.45. She will then race Hamburg WTS before returning the bike for a charity auction later this year.

“I am very excited to showcase my new custom Amira at the Columbia Threadneedle World Triathlon Leeds,” said Jorgensen. “I loved teaming up with my partners on this project. The bike is absolutely beautiful and I look forward to putting it up for charity auction later this year. Columbia Threadneedle, Specialized, HED, and Shimano truly outdid themselves with this one. I cannot wait to see everyone’s reaction to it!” 

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Rupert Pybus, Global Head of Marketing, Columbia Threadneedle Investments said: “We are delighted that Gwen will be riding this special bike in what we hope will be a very special race for the world’s best triathletes, triathlon fans and the local community. Spectators will be able to see the bike in Millennium Square after the race.” 

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Routes announced for World Triathlon Leeds

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