The technology will be on show in David McNamee’s Anemoi+ tri-suit and is a collaboration between the Derby-based brand and textile innovator Devan Chemicals. The cool comfort coating is said to have a positive impact on core body temperature as well as on heart rate. 

The Anemoi+ will be launched following Kona, with Scottish athlete David McNamee (third twice in Hawaii) involved in the testing process of the original Anemoi tri-suit from its conception. 

The cooling effect of the multisport formulation reportedly helps evaporate sweat during exercise in a balanced way, with heat thus drawn from the body for cooling benefits. The Moov&Cool tech contains a continuous heat-absorption capacity, which can assist in the heat withdrawal process, and it’s said to work in wet environments as well.

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The Ironman World Champs start at 5:30pm UK time, with McNamee (who was sporting kinesis tape on his neck at the pro press conference) set to face fellow Brit Alistair Brownlee on the start line. 

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